4A's of Marketing (Record no. 26425)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00364nam a2200169Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | SHE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sheth/Jagdish N/ Sisodia/Rajendra S |
| 245 ## - TITLE STATEMENT | |
| Title | 4A's of Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Routledge |
| Date of publication, distribution, etc. | 2012 |
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Publishers's discount category | 20 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 209 |
| 546 ## - LANGUAGE NOTE | |
| Language note | ENGLISH |
| -- | Info.Tech |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
| Focus term | marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BOOK |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CRC | Fr. Agnel's C.Rodrigues College of Engineering | AGNEL TECHNICAL COLLEGE LIBRARY | 17/03/2023 | Dharma Enterprises | 316.00 | 145 dt 23/05/2013 | 1 | 1 | 658.8 SHE | 22669 | 07/04/2026 | 18/03/2026 | 395.00 | BOOK |