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Mastering data mining: The art and science of customer relationship Management (CRM)

Berry/Michael J.A/ Linoff/G.S

Mastering data mining: The art and science of customer relationship Management (CRM) - Wiley 2000 - 494

ENGLISH

Subjects--Topical Terms:
Data Mining

Subjects--Facted Index Terms:
data mining

Dewey Class. No.: 5.74 / BER

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Fr. Conceicao Rodrigues College of Engineering

Mastering data mining: The art and science of customer relationship Management (CRM)